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This is me:

I bring projects to life with my unique mix of skills in strategy, creative development, production, and client management.


My skills:

Content & Creative Strategy 

Branded Entertainment  

Branding & Advertising   

Content Development   



           (Video, Radio, Social Media, Web, Mass, Events)       

Executive Producing 

Campaign Management 

Strategic Partnerships 

Stakeholder Management 

Team Leadership  

Business Development 

Career highlights:

• Produced a Cannes Lion-nominated branded entertainment series for U by Kotex featuring lesbian vampire dorm room tales.

• Created empowering medical education content for healthcare providers, fostering human-centred care.

• Developed brand integration programs for CBC's top shows, including "Dragons' Den", "Canada's Smartest Person", and "Little Mosque on the Prairie."

• Led a dynamic XM team on a nationwide milk sampling tour, blending milkshakes with bicycle-powered blenders.

• Co-created and co-wrote a romantic comedy series in development with a streaming platform.

As a strategic and creative thinker, I know how to translate audience insights into award-winning content.

As a producer and team
leader, I inspire my fellow creatives to deliver meaningful and impactful work.


Clients &  collaborators:

Unilever Entertainment & Dove Hair  

Henkel (got2b)        Nokia       Walmart   Interac         RBC         U by Kotex         

Schick Quattro        Tetley

Canada Post        GoDaddy        Scotiabank

Kraft         Subway         Natrel         TELUS

GE          Kohler          Nike         Jeep 

Hamilton Beach

And more... 

what others have to say:

Tal is terrific! She was my producer on an original branded series for the got2b brand, "Turning The Tables," and made the whole experience a great one. Tal was instrumental on this project, from generating the concept for the show, to pitching the program to the brand marketing team, managing the to production on set with both creative and client. She was extremely responsive to client needs and went above and beyond to make sure the project was poised for success.
Tal also followed through with continued ideas for how we could promote and utilize the series via very creative, relevant, new to market ideas. Tal's combination of experience, creativity, professionalism and straight up talent made her a pleasure to work with.

Colleen Sherry

Digital Media & Marketing Lead, Henkel (got2b)

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